Carte de la France - attention publicitaire TV par territoire

CONSUMER INTELLIGENCE AND MEDIA STRATEGY

Consumers aren't the same everywhere — reach them more effectively

with our exclusive territorial data and our solutions combining geostatistics and AI

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EXPERTISE

Surveys, external databases and our Geostatistics/AI algorithms come together to produce unique data on over 50 million consumers

Raw information: survey

French respondents who say they pay attention to radio advertising

Modeled information

% of French people attentive to radio advertising

12,0%13,5%15,0%16,5%18,0%

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NATIONAL, MULTI-LOCAL OR LOCAL

Our GeoInsights solutions help you better understand consumers and reach them more effectively

GEOINSIGHTS DATA

Access exclusive consumer data at the finest local level (towns, neighborhoods...), across every sector. Purchase intentions, interests, expectations, behaviors...

Pick your GeoInsights indicators and access them however you need: through our online mapping platform, as files, or via our API.

Can't find the data you need? We can build it to order.

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LOCAL CONSUMER SCAN

Order an audit report for your catchment area (or any zone of interest), with key data: customer profile, purchase behaviors, competition, communication levers...

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MEDIA STRATEGY

In line with your objectives and target audience, get the optimal media strategy for your store network or territory: which messages to convey, which channels to activate, what results to expect.

Launch your strategic study

GEOINSIGHTS DATA

Data you won't find anywhere else, available anytime on our online mapping platform

Socio-demographic profiles, purchase intentions, interests, expectations, behaviors, media consumption... Feed your analyses and your tools with our exclusive data.